Start a Home Care Franchise in Texas

Grow Big While Doing Good

Join The Butterfly Home Care Family

Texas doesn’t do anything small, not population, not growth, and definitely not the need for care at home.

From booming metros like Dallas–Fort Worth, Houston, Austin, and San Antonio to fast-growing suburbs and smaller towns, families are looking for trusted help so loved ones can stay at home, safely and with dignity.

A home care franchise in Texas lets you build a serious, scalable business that:

Creates stable, recurring revenue
Provides meaningful jobs for local caregivers
Delivers real relief to families who can’t do it all alone

With Butterfly Home Care, you don’t have to piece it together yourself. You get:

A proven non-medical care model
Systems for staffing, scheduling, and quality
Guidance from people who understand how to grow home care in real markets

See the Full Investment Breakdown

Why Texas is a High-Growth Home Care Market

Texas checks almost every box for a strong home care opportunity:

Rapid population growth, including older adults who want to age in place
Large numbers of families raising children with disabilities or autism
Many households where both adults work full-time
Big distances that make “doing it all” for relatives across town or in another city almost impossible

In practical terms, that means:

Seniors who would rather stay in their homes in Katy, Plano, or New Braunfels—but can’t do it safely without support
Parents in Round Rock or McKinney trying to balance a career with caring for a child with extra needs
Adult children in Houston or San Antonio worrying about parents still living independently in smaller towns

There are already home care providers in Texas, but in many areas, demand is still ahead of supply, especially for:

Reliable, consistent non-medical care
Agencies that understand autism and disability support
Providers that feel professional, not “gig-based.”

For the right owner, that equals:

Room to enter and grow
Ability to build out from a single territory over time
A business built on repeat visits, not one-off transactions

I started Butterfly because I couldn't find the kind of care I knew families needed. Every franchise we award is an extension of that original commitment.

— Becky, Founder, Butterfly Home Care

What a Butterfly Home Care Franchise Can Look Like in Texas

Think of Butterfly Home Care as a structured, non-medical support system for Texas families.

In a given week, your team could be:

Helping a senior in Frisco with personal care, meals, and safe mobility
Providing routine and companionship for an adult with disabilities in Sugar Land
Supporting a child with autism in Cedar Park with after-school structure and calming routines

Your agency focuses on:

Personal care and daily living help
Safety, supervision, and gentle redirection
Routines that reduce stress for the whole household
Social connection so people don’t feel isolated

As the owner, you’re not the one making every visit. Your job is to:

Build and lead a strong caregiver team
Keep schedules full and reliable
Maintain quality and client satisfaction
Decide when and how to expand within your area or into additional territories

Texas makes it possible to think bigger than one neighborhood—you can design your growth plan from the beginning.

Why Franchise Owners Choose Butterfly

The home care space is crowded with generalist brands. Here's why operators building for the long term choose Butterfly.

High-Demand Market Segments

Capitalize on the booming demand for senior care, disability care, and particularly autism care, a niche market experiencing rapid growth.

Proven Expertise and Reputation

Join a brand with a well-established reputation and a proven track record in delivering top-quality, personalized care that families trust.

Built for the Hardest Cases

Proprietary caregiver training systems and care planning frameworks built specifically for autism and IDD.

Comprehensive Support System

Benefit from extensive training, ongoing operational support, and effective marketing strategies designed to ensure your success.

Community Impact and Purpose

Be part of a company committed to giving back, with initiatives that support autism research and make a real difference in the communities we serve.

See Why It Works

What You Get When You Franchise With Butterfly

Butterfly Certified Caregiver Training

A proprietary training program built specifically for autism, IDD, and complex care, so every caregiver you hire meets the standard families expect from day one.

Full Operational Support

From hiring frameworks to care coordination systems, waiver program navigation to marketing infrastructure, we give you the playbook and stay in it with you as you grow.

Protected Territory

Your market is yours. Each franchise is awarded an exclusive territory so you can build without competing against another Butterfly agency down the road.

See What We Provide

The Franchise Journey

$58K

Franchise Fee

*$96K–$158K

Investment Range

*Single Territory price

6%

Royalty

* Veterans and active service members receive a $5,000 discount

Medicaid Waiver Programs in Texas

Texas has a strong waiver program infrastructure, particularly for individuals with developmental disabilities and complex care needs, populations that align directly with Butterfly’s specialty model. These programs provide a stable, government-funded revenue stream that isn’t dependent on household income. Your agency can participate in:

Community Living Assistance and Support Services (CLASS) Waiver
Home and Community-Based Services (HCS) Waiver
Deaf-Blind with Multiple Disabilities (DBMD) Waiver
STAR+PLUS Home and Community-Based Services (HCBS) Program / Waiver

Butterfly provides state-specific enrollment guidance and billing support so you’re navigating Texas’s waiver system with full support behind you from the start.

Your Path to Success with Butterfly Home Care

How to Open a Butterfly Home Care Franchise in Texas

Launching in Texas shouldn’t feel like a guess. We treat it like a project with clear steps.

Connect & Explore

Start with an intro conversation, walk through the Butterfly model, and get a clear picture of the investment. We make sure Texas is the right fit before either of us commits.

Secure Your Texas Territory

We define your territory together, sign the franchise agreement, and lock in your market before it's awarded to someone else.

Texas Setup, Training & Go-Live

We guide you through Texas licensing, compliance, and onboarding — then get your team trained and your agency ready to serve families in your market.

Grow, Then Grow Again

We stay with you after launch with ongoing coaching, operational support, and marketing infrastructure. Build your Texas agency strong — then expand from there.

*You’re always responsible for following Texas law and should consult your own legal and accounting professionals. We provide tools, examples, and experience-based guidance to help you move forward with clarity.

See the full step-by-step journey

Your Earning & Growth Potential in Texas

Home care in Texas isn’t a one-time job. Once a family finds a caregiver they trust, they often stay for the long term.

In Texas, that can look like:

A senior in Dallas who needs help with bathing, meals, and transportation several days a week
An adult with disabilities in Houston who relies on a steady morning and evening routine
A child with autism in Austin who benefits from consistent in-home support and behavior-focused structure

Each new client can lead to:

Recurring weekly hours instead of one-time visits
Referrals to siblings, neighbors, church members, or coworkers
Added services over time as needs change

Because Texas has many fast-growing communities, a strong reputation in one area makes it easier to:

Attract clients in nearby suburbs and towns
Recruit caregivers who want to work close to home
Build a solid presence in your protected territory

We can’t promise specific income or outcomes, but the recurring nature of home care and the growing senior and disability population in Texas give driven owners a strong base to grow from.

Getting Set Up in Texas: Big Market, Real Responsibilities

Texas is pro-business, but care is still serious work. When you send caregivers into people’s homes, the state expects you to meet certain standards.

When launching your franchise, you should be ready to:

Form and register your business in Texas
Work within the state’s framework for home- and community-based services
Put clear policies, procedures, and expectations in writing
Complete background checks and screening for your staff
Maintain documentation and oversight that matches the services you provide

The details depend on your exact service mix and structure, and rules can change. You’ll always lean on your own legal and accounting advisors to interpret what applies to you.

Butterfly Home Care helps by:

Providing a structured startup roadmap
Sharing sample manuals, policies, and forms to adapt with your advisors
Helping you prioritize tasks so you’re not trying to handle everything at once

You’re in charge of your business. We help make sure you’re not flying blind.

Who Makes A Great Butterfly Home Care Franchise Owner In Texas?

Texas rewards people who are driven, steady, and practical.

Owners who thrive often have backgrounds in:

Teaching or education
Nursing or allied health fields
Military or law enforcement
Managing a household or working from home with big responsibilities
Supporting a loved one with autism, disabilities, or long-term health needs

What matters most is not your job title—it’s how you operate. Successful owners:

Take responsibility instead of waiting for someone else to fix things
Lead small teams without drama
Stay on top of schedules, follow-up, and basic numbers
Are coachable and willing to follow a proven playbook

If you’re the person people call when something really needs to get done, you’re already wired for this kind of work.

Butterfly by the Numbers

Active Franchise Locations

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Target Agencies by End of 2026

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Families Served

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FAQs

Does Texas require licensing for non-medical home care?

Texas licenses home care agencies through the Home and Community Support Services Agency (HCSSA) framework. Agencies providing personal assistance services — which is the category most non-medical home care falls under — need an HCSSA license with the Personal Assistance Services (PAS) service category, issued by the Texas Health and Human Services Commission (HHSC). The licensing process involves application, background checks, policy documentation, and state review. Butterfly provides a step-by-step Texas setup roadmap and startup documentation — but you’ll want to work with your own legal advisors to ensure full compliance with current HHSC requirements.

Which Texas metros are the strongest markets for a Butterfly franchise?

Texas has several strong markets. The Dallas-Fort Worth metroplex is the largest and most diverse opportunity — high population density, strong demographics, and significant demand for both senior and disability care across dozens of suburban communities. Houston is similarly large with strong IDD and autism care demand. Austin and San Antonio are fast-growing metros with younger family populations and rising autism diagnosis rates. Smaller metros like El Paso, Lubbock, and Amarillo have meaningful underserved populations with less competition. Territory selection is something we evaluate together based on your target area and available markets.

How do Texas Medicaid waiver programs like HCS and CLASS work operationally?

Texas’s HCS (Home and Community-Based Services) Waiver and CLASS (Community Living Assistance and Support Services) Waiver are the two most directly relevant programs for a Butterfly franchise. HCS serves individuals with intellectual and developmental disabilities and is one of the largest IDD waiver programs in the country — but it also has a significant waitlist, which means many eligible clients are not yet receiving funded services. CLASS serves individuals with related conditions and functional limitations. Both require provider enrollment with HHSC and ongoing compliance with documentation and billing standards. Butterfly provides enrollment guidance and billing support specific to Texas’s waiver structure so you understand what’s required before you open.

Is Texas a competitive home care market and how does Butterfly differentiate?

Texas is a large and growing home care market with established national brands present in most major metros. However, the same pattern holds as in other states — most agencies are built around senior care. Butterfly’s specialty focus on autism, IDD, and complex behavioral needs addresses a population that is growing faster than the senior population in Texas and is significantly underserved by existing providers. In a state where 1 in 31 children are diagnosed with autism, families looking for trained, specialized in-home support often have few real options. That’s where Butterfly competes — and it’s a position very few agencies in any Texas market can credibly claim.

How long does it typically take to open in Texas?

Most candidates go from initial inquiry to opening day in approximately 5–6 months. Texas’s HCSSA/PAS licensing process adds setup steps that we factor into your pre-launch timeline so licensing runs in parallel with your other preparation rather than delaying your opening. The pre-launch period — building referral relationships with physicians, therapists, school districts, and disability service organizations — is especially important in Texas given the size of most territory markets. Franchisees who invest in pre-launch outreach open with a pipeline rather than starting from zero.

Can I build a viable franchise outside the major Texas metros?

Yes — though the approach differs. Major metros offer higher population density and faster initial ramp. Smaller and mid-size Texas markets often have less competition, stronger word-of-mouth potential, and communities where a well-run agency can become the trusted local provider relatively quickly. Several of our strongest franchise opportunities nationally are in markets that aren’t major metros. If you have a specific Texas community in mind, bring it to the Discovery Call — territory evaluation is something we do together.

Have more questions? See our full franchise FAQ

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Franchise territories are limited. If you’re serious about building a purpose-driven home care agency with full support behind you, let’s talk.

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